Customer's rights to GM foods

Genetically modified food (GMF) has caused significant controversy, particularly on issues relating to human safety, consumer information requirements, ethics and the environment.


There are four internationally recognised consumer rights; the right to safety; the right to
know; the right to be heard, and; the right to choose.

Relevance Of The Four Consumer Rights To Marketing And Gmf
There are four globally recognized consumer rights; the right to safety; the right to know; the right to be heard, and; the right to choose.

Right to Safety
Provide consumers with the right to protect themselves against the marketing of products that may be harmful or hazardous to human life and to the environment

Right to Know
Emphasizes the consumers’ access to full information about all products offered for sale in market need in making informed decisions.

Right to be Hear
Implies that consumer dissatisfaction with and concern about the consumption and use of products and services to be heard and addressed by the marketer.

Right to Choose
Implies that consumers to be provided with the opportunity to select their desired food items from amongst a number of alternatives so that the customers will buy and consume the right GMF of their choice.